Jeff Krough, CLU
Financial Representative
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Studies and Reports

Millennium Generation Studies

Money Maladies
Studies and Reports

The mission of the Northwestern Mutual Financial Network is to develop enduring relationships with our clients by providing expert guidance for a lifetime of financial security.

Before we can meet the financial needs of individuals, families, and businesses, we must define those needs. To identify emerging trends and needs within the nation, Northwestern Mutual periodically researches people's attitudes, perceptions, motives, and behaviors toward certain financial issues.

Together with Harris Interactive, Northwestern Mutual has produced the Millennium Generation and Money Maladies studies.

Harris Interactive (www.harrisinteractive.com) is a worldwide market research and consulting firm best known for The Harris Poll®, and for pioneering the Internet method to conduct scientifically accurate market research. Headquartered in Rochester, New York, Harris Interactive combines proprietary methodologies and technology with expertise in predictive, custom and strategic research. The Company conducts international research from its U.S. offices and through wholly owned subsidiaries—London-based HI Europe (www.hieurope.com), Paris-based Novatris and Tokyo-based Harris Interactive Japan—as well as through the Harris Interactive Global Network of independent market- and opinion-research firms. EOE M/F/D/V

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Northwestern Mutual Financial Network is the marketing name for the sales and distribution arm of The Northwestern Mutual Life Insurance Company, Milwaukee, WI (NM) and its subsidiaries and affiliates. Jeff Krough is an Insurance Agent of NM (life insurance, annuities, and disability income insurance) and Northwestern Long Term Care Insurance Company, Milwaukee, WI, a subsidiary of NM (long-term care insurance). Registered Representative of Northwestern Mutual Investment Services, LLC, 1055 Longfellow Dr, Hiawatha, IA, 52233, (319) 363-3527, a wholly-owned company of NM, a broker-dealer and a member of the FINRA (www.finra.org) and SIPC. NM and The Zach Group are not a broker-dealer or registered investment adviser. There may be instances when this agent represents insurance companies in addition to NM or its affiliates.

The products and services referenced are offered and sold only by appropriately appointed and licensed entities and Network Representatives. Network representatives might not represent all entities shown or provide all the services discussed on this web site. Not all products and services are available in all states.

Jeff Krough is primarily licensed in Iowa and may be licensed in other states.